Fontenelle Diner

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Fontenelle Diner 〰️

Fontenelle Diner is a cozy, retro style neighborhood diner serving classic comfort food with that old school charm. It’s a family owned and operated business in the heart of Vanier, Ottawa. They reached out to us with a clear goal, increase their reach

As a stablished business, they wanted to bring in a new target audience to their restaurant. They wanted to show their brand personality online, attract a younger audience and build community

Photo taken by Girodier Company

They Had A Solid Presence But…

It was not true to them! Their socials did not reflect the brand’s personality.

Girodier Company not only changed their social media strategy, but leaned onto their staff personality and truly showcased what it is like working at Fontenelle Diner.

In just 40 days we went from this …

  • Low Engagement

  • Low Views

  • Low Profile Visits

  • No Personality

To this:

What We Did

We made a conscious decision to highlight the personality of their servers and bring that energy to their social platforms. Their team is not just staff, it is the heart of the experience. Many customers have openly shared that they return because of the people. The friendliness, the care, the humor. That is what keeps them loyal.

At Girodier Company, we identified that as their strongest asset and built their content around it. Instead of inventing a new angle, we amplified what was already working. We simply took their best quality and made sure the online presence reflected the real life experience.

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